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Social Media Insider: 3 Social Network Management Tools
Schedule updates to Twitter, Facebook, LinkedIn, WordPress and other social networks with HootSuite web, desktop or mobile apps. So, you finally have your social networks up and running—Twitter,...
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What’s Your Social Media Strategy?
In less than five years, social media has revolutionized not only our communication culture but how we conduct business. The dizzying effect of unlimited—and sometimes unfettered—24-hour access to...
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When Employees Tweet
Unless you block access to every social media site ever created, it’s going to be pretty impossible to keep your employees from signing in to their favorite sites at work; and new studies are...
View ArticleHow to Have a Superstar Career in Social Media
James Andrews made his biggest splash in celebrity circles when he helped actor and wellness guru Jane Fonda navigate social media, begin blogging, and set up a Twitter account when she was at the ripe...
View ArticleExpanding Your Inner Circle
LinkedIn is saturated with some of the world’s top decision makers, and the company says at least one executive from every top 500 company is present on its site. “It is the social network where the...
View ArticleBeyond Your Home Page
With facts, apps, and information moving at dizzying speed, it’s a challenge keeping up with the ever-increasing stream of data and the various ways that are available to connect and market your brand...
View Article6 Twitter Tips for Entrepreneurs
Just about every entrepreneur has a Twitter account these days, but tweeting effectively is what counts. Tweeting can increase brand awareness, build customer loyalty, and attract new business. But you...
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4 Tools to Help You Become a Savvy Social Listener
On a typical day, peruse through your social media streams and see how many brands are touting and seeding their content, products and/or services, but not necessarily listening to what their audience...
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How to Successfully Launch a Product on Facebook
(Image: Facebook) Black Enterprise has tapped social media expert S. Lynn Cooper to provide tips for taking your stellar real-world reputation and packaging it in the digital space during our 9th...
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Social Media: Things That Make you Go “Oops!”
Don’t be these people The Joiner Don’t hop on every social network with no clear idea of how your participation is going to help build visibility for the brand. Mr. or Ms. Random People often...
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Social Media Insider: Developing Strategy and Securing Backing
Stone decided to combine her passion for fashion with her studies in “new age marketing.” With an avid interest in online media, Kimberley Stone decided to combine her passion for fashion with her...
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Social Media Insider: Using SM to Boost Your Mobile Base
Social networking sites can be a key way to drive your mobile base For businesses looking to leverage social media, a strategic plan is necessary to ensure your efforts are effective. But once you’ve...
View ArticleHow to Access High-Powered Business Networking on LinkedIn
LinkedIn offers a goldmine of opportunity for business savvy professionals who want to capitalize on the benefits of high-powered social networking. A 2012 HubSpot study found that traffic from...
View Article10 Social Media Resolutions To Keep Your Brand On Track
While most of us make New Year resolutions to eat healthier, travel more or simply spend quality time with family, the New Year is also a perfect opportunity to take your business to the next level. We...
View Article9 Social Media Fails to Avoid for Small Businesses
From not updating your social media account regularly to using automated direct messages, social media mistakes can cost you money. But in the spirit of new beginnings, the timing couldn’t be better to...
View ArticleBeauty and Fashion Influencers Join Chrisette Michele for 8 City Social Media...
Top beauty and fashion bloggers including AmBrosia Malbrough, Lover4Fashion, and Courtney Adeleye of The Mane Choice, joined Grammy Award winning songtress, Chrisette Michele for the Pose and Post...
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5 Social Media Tips for Military Leaders
(Image: File) Considering the transient lifestyle of most service members in the military, social media is a great tool for communicating with family and friends back home. But social media can also be...
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